Why Market Your Business With Email Has The Answer To Everything

In this video you're going to learn why you should be focusing on building up an email list as a priority and how it is actually the biggest asset that you're going to have as a business or personal brand so you can see i have an email list here and essentially this is a list of emails for existing or potential customers now why have i bothered to do this why is this valuable well with this list i can notify them every time i send out a blog post that gets traffic to my website anytime that i have a market research survey if i want to figure out what products to sell i can email the my email list and help and ask them what they want and that really helps me reduce the risk and create a product that people are actually going to buy i can re-engage in existing customers and say hey you know you bought the last product here's another one that would really suit your needs as well and it's not just me that is saying that building an email list is important it's actually this great article seven experts on why building an email list is so important and neil patel here well-known marketer and he says out of all the channels

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i've tested as a marketer email continually outperforms most of them not only does it have the highest conversion rate but as you build up your list you can continually monetize by pitching multiple products etc this is a great example just look at the ecommerce sites like amazon one way they continually get you to buy more products from them is emailing you offers on a regular basis so perfect example for it it's perfect for e-commerce you bought this why don't you have a look at this you know so for a blog for an e-commerce site for services business it doesn't matter what type of your businesses you have an email list is going to be your biggest asset because it can drive traffic and sales and let's get in i think there was one other good one in here now okay another very well known marketer um as he says after you wake up in the morning what's the first thing you do i know it's for me it's checking email i'd have to agree to that i check my emails first things in in the morning as well and he is a seven-figure business and ninety percent come of their revenue comes from e males so if that rings true for you you check your emails a lot i definitely read all of my email subject lines even if i don't open them and i look at this a lot more than i do personally social media because there's just so much content on social media and that's the maybe final reason you want to build up an email list as essentially an insurance policy because on facebook there is so much content being submitted that facebook have to filter content down and so they're only going to show the most highly engaged content in someone's news feed so even if you build up an audience on facebook you make a post not everybody is going to see your posts because facebook have to filter down there's just too much content they have to protect the experience of the user not so with an email when you send an email it's going to hit the inbox of everybody on your list whether they open it or not they're going to see it and on on platforms like facebook they they might not even be aware that you've created a post so in terms of visibility as well just the email list just trumps all of the other platforms because they have to filter down contact the content there's just too much there so if your content is not getting a lot of engagement your followers are not going to see it and that's why email is so so valuable now it's still extremely useful to use facebook and other platforms

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but just in case they just decide to change the rules they limit your the filter the content even more you might even get kicked off facebook for a breach of policy terms you could get kicked off amazon for breaching their terms of service etc it happens and you don't want that to happen to you where you've no backup plan and that's why even if you don't plan on sending a lot of emails it's just a great insurance policy to have an email list built up that you fully control and that you can use to send emails and reach your customers directly so hopefully that's convinced you why building up an email list is so important it's going to be the biggest asset you have you can use it sell products drive traffic to blog posts drive traffic to youtube videos get responses to market research surveys it's a fantastic asset to have whether you are a personal brand or a company you need to focus on this as a priority to build this up it's key to really growing your business